Branch Leader - Sales for Yes Bank
Yes Bank, Delhi 3 - 6 Yrs
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Incumbent should do focused acquisition of new liability accounts, corporate salary accounts and other third party products based on the thresholds through FOS & / or other channels
Acquire new customer for liability accounts and other third party products by effectively managing the Sales unit
Manage, mentor and motivate the sales team
Strategize on prospecting and efficient & effective approach to these client segments
Cross sell all product alongside the core product
Provide regular training on products and selling skills to the sales Unit
Recruit staff for the Sales Unit as and when required
Develop and continuously upgrade new innovative sales channels & techniques to maximize productivity
Implement the sales monitoring mechanism to measure the productivity of the team
Monitor the quality of sourcing of products to evaluate developmental needs of the sales teams
Drive the sales system towards quality standards where risks are well controlled
Derive insights to Competitor Sales activities and effectively counter the efforts
Set business performance standards for Acquisition & cross Sell
Evaluate training programs available and recommend the appropriate programs for differential training needs
Team achievement of CORE against YPS
Regulation of attrition % within team
Adherence to sales activity tracking
Consistent performance
Quality of Business (avg. balance in accounts sourced)
Graduate/Post Graduate in any discipline or an MBA from a recognized university/business schools
IRDA certification is mandatory
AMFI/NCFM certification will be an advantage though not mandatory
Experience in retail sales with mandatory experience of handling a team
Experience in handling Banking & Investment
products and in-depth knowledge of the market
Essential Competencies & Skills
Good at presentation
Demonstrated Ability in sales planning and conceptualize promotions and marketing initiatives
Strong strategic, analytical, communication and negotiation skills
Ability to manage and implement change initiatives by taking ownership and working with all stakeholders
Strong inter-personal skills and leadership ability which encourages and promotes enthusiasm and team spirit